Effectiveness of public relations communication activities in Egypt (State service of information model)

Document Type : Original Article

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Abstract

This research seeks to identify the nature of the effectiveness of the automated activities of the General Authority for Telecommunications in Egypt and to know its role in responding to the claims and lies it has dealt with so far:
There is no actual integration policy between the SIS and the Egyptian media except in a very narrow range except the Ministry of Foreign Affairs.
The closure of several media offices impact on the mental image of Egypt to the disappearance of the Egyptian scene from many countries.
The Authority has a very important role in facing the campaigns launched by the foreign media and that the Commission is lying these campaigns with numbers and correct data.
The Commission deals with foreign correspondents from a professional and ethical point of view.
The Commission takes into account its social responsibility in its responses to the foreign media, on the basis of its social responsibility as a public relations agency representing Egypt at home and abroad.

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History

  • Receive Date: 05 January 2018
  • Revise Date: 14 February 2018
  • Accept Date: 20 March 2018

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