The strategy of the Controversy in Al-Asmaiat

Document Type : Original Article

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Abstract

The Arabic language is the tool of communication between the speaker and the recipient. It is noteworthy that the term strategy is not a term inspired by the traditions of linguistic research, but a metaphor of various military sciences that it means, there's no possibility  to enter into a battle without a strategy that takes into account all dimensions and factors.
The strategy lies in the theories of controversy  , in the ability of the interlocutors to build a deductive format for their speeches that are able to influence the ideas, beliefs and behaviors of the other based on the controversy that form the ground of argumentation of linguistic means or artistic images or mechanisms of dialogue or follow the logical arguments that lead the recipient to conviction and acquiescence Message.

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